London, United Kingdom
Latiff Napoleon is an established photographer based in London.
Born in Indonesia, Napoleon cut his teeth at the hard-edged school that was London’s Plough Studios, working on informative advertising material for the likes of Saatchi & Saatchi and Ogilvy. This was the type of work, which demanded of photographers, the ability to instantaneously and succinctly tell complex stories. He was soon lured into the more expressive world of fashion and worked with names like Dame Zandra Rhodes, Amanda Wakeley, Banana Republic, Sanrizz just to name a few.
Going far beyond the predominant aesthetic of studio props and lighting Napoleon has photographed instinctively posed models outdoors and out of sorts, on location in far-flung places, from Africa to his native Asia, in shabby-chic intercity lairs and on glamorous desert shoots. His seductive depictions of the venerable but erotic London style captures the essence of today’s woman: independent, spirited and edgy.
The lightness of touch and sophistication of an artist at the height of his powers, who through this Muse, shows us that if anything, he should be described as international and urban.
- Che Frantz